Race Face

Race Face

Race Face – Premium MTB Components Born from the North Shore

Discover the world of Race Face — an iconic mountain bike brand built in the heart of British Columbia’s legendary North Shore riding scene. Designed by riders, for riders, Race Face was founded with a simple mission: to create MTB components tough enough to survive the most demanding trails on earth.

Today, Race Face is globally recognized for high-performance mountain bike components, apparel, and protection gear used by trail, enduro, all-mountain, and downhill riders who demand strength, control, and reliability in every ride.

Why Choose Race Face?

Race Face stands out in the MTB world thanks to its rider-first philosophy:

  • Designed and tested by real mountain bikers
  • Proven durability on North Shore terrain
  • Strong balance of weight, strength, and performance
  • Progressive design and continuous innovation
  • Built for aggressive trail, enduro, and downhill riding
  • Products refined through real-world riding feedback

Every component is created with one rule in mind: if it doesn’t meaningfully improve the ride, it doesn’t make the cut.

Born in North Shore MTB Culture

Race Face is deeply rooted in the legendary North Shore mountains of Vancouver — a place famous for steep, technical, and unforgiving trails that have shaped modern mountain biking.

This environment defines the brand’s DNA:

  • Aggressive trail and freeride culture
  • Constant innovation under pressure
  • Strong community-driven mindset
  • “Go big or go home” attitude

The North Shore isn’t just a location for Race Face — it’s the foundation of everything they design.

Rider-Driven Development and Testing

Race Face follows a strict rider-led development process. Products are designed, tested, and proven by professional and everyday riders in some of the harshest conditions in the world.

If it survives the North Shore, it’s ready for anywhere.

Race Face Product Categories

We offer a curated selection of genuine Race Face products, including:

  • Flat and platform pedals
  • Carbon and alloy handlebars
  • Stems and cockpit components
  • Cranksets and chainring systems
  • Grips and control accessories
  • Wheels and MTB components
  • Protective apparel and riding gear
  • Accessories for MTB and e-bikes

Whether you're riding trail, enduro, or downhill, Race Face delivers components built for control, durability, and confidence on technical terrain.

Philosophy: Go Big or Go Home

Race Face is built on a bold philosophy: take big steps, not small compromises. Every product must significantly improve the riding experience — if it doesn’t, it doesn’t belong in the lineup.

This mindset continues to drive innovation across the entire brand.

Shop Genuine Race Face MTB Components Online

Explore our collection of authentic Race Face products and upgrade your bike with components designed for the toughest mountain biking conditions in the world. Whether you want more control, durability, or confidence on the trail, Race Face is built to handle it all.